5 Tips to improve your mobile seo define by ppc expert in lahore

 The Google Mobile-First Index shows the importance of mobile in an SEO strategy. Its implementation in recent months has upset the positioning of certain sites. The happiness of some making the misfortune of others, ppc expert inlahore is essential for your business to adapt: ​​not considering mobile SEO is a terrible mistake. Discover our tips for a successful strategy.

TEST THE MOBILE VERSION OF YOUR SITE:

Numerous mobile-friendly tests allow you to check the compatibility of your website on mobile devices. The tests go further in the analysis than the simple adaptability of the width of the page: accounting of plug-in, extensions, text size, clickable elements and other criteria that facilitate navigation and fluidity via mobile.

THINK ABOUT MOBILE QUERIES AND KEYWORDS:

Mobile and desktop searches are quite different. It is therefore necessary to adapt its positioning on certain requests depending on the device used by your Internet users. About most of Internet users search via mobile with a voice recognition tool like sire for example, or around 10 %of total requests. This often results in more complex and longer queries. In addition, some of the mobile searches are done urgently with little time available: we are talking about micro-moments.

TAKE INTO ACCOUNT THE ACCELERATED MOBILE PAGE:

This new initiative from Google has become a standard to be respected, an objective to perform. This consists of creating very fast web pages to load on a mobile device, thanks to a light version of HTML. These pages are generally much better referenced than other pages on mobile queries: it is a key step in a mobile SEO strategy.

 FOCUS ON LOCAL SEO:

If local SEO, which responds to requests mentioning a place or a location, is relatively important via desktop, it literally explodes on mobile searches. According to ppc expert in lahore, mobile devices concentrate 80% of the total searches near or near me.

 You want to position yourself on a query as broad; you must put all your chances aside, in particular by optimizing your Google My Business page, your customer reviews, photos of the establishment and online directories. These are pages very popular with mobile users.

CORRECT FATAL ERRORS IN SEO MOBILE:

There are many errors that will have a negative impact on your natural SEO. Some errors are even more damaging during mobile browsing. Here are some to avoid:

• JavaScript, CSS and unreadable images
• Flash content unreadable for many mobile browsers
• Pop-up difficult to hide
• Redirect problem and 404 errors
• Heavy pages and therefore slow to load

Remember that ppc expert in lahore are often much patient than computer users, each error or navigation problem is fatal. With the implementation of the Google Index First and other standards such as AMP, you must take into account an SEO strategy dedicated to mobile. More than half of Google searches today are done via a mobile device.